Time Spent on a Web Page is Sufficient to Infer a User's Interest

W.S. Al halabi, M. Kubat, and M. Tapia (USA)


Search Engine, implicit user's interest, Time spent, information retrieval.


An important research problem in Internet search engines is how to predict a frequent user’s interest in certain type of web sites. Such personalized approach is believed to improve the ranking of the hyperlinks returned by a search engine. In this paper, we report experiments that indicate that the most important criterion to gauge the user’s interest is the time he or she has spent in a given web site in the past.

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